Three Exclusive Merchandise Collections Debut Aboard the Disney Treasure
Disney Cruise Line has unveiled three merchandise collections set to debut exclusively aboard the Disney Treasure during its 2024 inaugural season: the Adventures Ahoy Collection, the Disney Treasure Logo Collection, and the Disney Treasure Inaugural Collection. Each line reflects the ship's adventure-and-treasure aesthetic, with apparel, Loungefly accessories, plush toys, and keepsakes available in jewel tones and glitter finishes. The collections go on sale when the ship sets sail on its maiden voyage in December 2024.
Disney Cruise Line has revealed three exclusive merchandise collections launching aboard the Disney Treasure during its 2024 inaugural season: the Adventures Ahoy Collection, the Disney Treasure Logo Collection, and the Disney Treasure Inaugural Collection. Each line is designed around the ship's themes of exploration and treasure, featuring apparel for all ages, Loungefly accessories, and commemorative keepsakes. The collections debut when the Disney Treasure departs on its maiden voyage in December 2024.
Key Details
- Ship: Disney Treasure
- Collections: Adventures Ahoy, Disney Treasure Logo, Disney Treasure Inaugural
- Available: Exclusively onboard, starting maiden voyage December 2024
- Accessories Brand: Loungefly
- Color Palette: Gold/glitter (Logo), jewel tones (Inaugural), adventure prints (Ahoy)
- Shop At: https://disneycruise.disney.go.com
Adventures Ahoy Collection: Playful Prints for the Whole Family
The Adventures Ahoy Collection spans apparel, themed accessories, and homeware, all built around bespoke artwork of Captain Mickey Mouse and Captain Minnie Mouse in voyage-ready attire. The line draws directly from the Disney Treasure's adventure theme and the onboard spaces that bring classic Disney stories to life.
The collection's Mickey Mouse Adventure hat coordinates with the Adventure Mickey Mouse Plush, creating a natural matching moment for fans who want to bring a souvenir home.
Disney Treasure Logo Collection: Gold, Glitter, and Loungefly
The Disney Treasure Logo Collection leans into the ship's name with gold hues and glitter finishes. New Loungefly accessories anchor the line, including bags with a 3D gemstone print designed to catch the light. Apparel pieces incorporate a shimmer effect to complement the Caribbean sun. The Treasure Bling Headband, Treasure Bling Loungefly, and Treasure Bling Fashion Top all feature prominently, and these pieces mix naturally with the Adventures Ahoy line.
Disney Treasure Inaugural Collection: Jewel Tones and Commemorative Keepsakes
The Disney Treasure Inaugural Collection is designed to mark the debut season, with a jewel-toned palette inspired by the ship's Agrabah-influenced Grand Hall and Princess Jasmine's iconic royal attire. Items include apparel, accessories, and keepsakes designed to serve as lasting mementos of the inaugural voyage.
The Inaugural Loungefly Headband appeared in multiple styled looks at the reveal event. The Inaugural Crew Neck was shown alongside the Adventure Mickey Mouse Plush and Adventure Minnie Mouse Plush from the Adventures Ahoy collection, demonstrating how the three lines work together.
Booking Window
All three collections debut exclusively onboard the Disney Treasure when it departs on its maiden voyage in December 2024. Guests sailing during the inaugural season will have first access. Those planning a voyage can browse upcoming itineraries and learn more at DisneyCruise.com.